On the Horizon - 2024 Travel Trends Forecast

What’s on the horizon for 2024 travel?

travel trends tarot

We’ve selected a few exciting and increasingly popular phenomena to break down for you. Our team at Pack Up + Go is committed to providing our travelers with the opportunity to take part in all these movements in the new year!


Family Getaways

family journey

Family retreats have always been a heartwarming motif in the travel space. In 2024, we’re seeing an even stronger shift towards sharing experiences and making treasured memories. Families are opting for destinations ranging from scenic road trips to big cities to adventurous outdoor escapades, tailoring their choices to accommodate each family member’s interests and age. This trend represents a celebration of togetherness and nurturing stronger family bonds. In a world rekindling the delight of shared adventures, the family getaway emerges as a timeless preference, prioritizing the simple joys of life.


Reconnecting With Friends 

bestie adventure

Continuing the theme of prioritizing investment in our relationships, reuniting with our long-distance friends through the joy of travel is on the rise. Vacations are transforming into highly-anticipated gatherings as friends from afar converge in an invigorating destination, sharing laughter, memories, and the warmth of camaraderie. Whether exploring vibrant cityscapes or embracing nature's tranquility, the allure lies in rediscovering each other in new surroundings. This trend marks a departure from virtual connections, emphasizing the value of physical togetherness and turning every journey into an opportunity to strengthen enduring friendships.


Slow Travel 

slow travel

This year, the “slow travel” movement is a prevailing trend, as adventurers look to embrace a more deliberate and immersive journey. Departing from the fast-paced norm of over-busy vacations, it prioritizes experiences over itineraries, fostering a deeper connection with cultures and landscapes. In an era of instant gratification, slow travel invites us to rediscover the joy of the journey, allowing a genuine appreciation for the destinations and their stories. Welcome to an era where the pace is unhurried, and the magic unfolds with each leisurely step.


Surprise Travel 

surprise travel

In 2024, Surprise Travel is taking off as a thrilling trend, and at Pack Up + Go, we're happy to be leading the way. We’ve been a part of this exciting movement for 7 years, inviting travelers to relinquish control and let the destination itself be a mystery. An increasing number of wanderers are opting for the excitement of discovering their destination only at the moment of departure. It's a unique way to infuse spontaneity into your journeys, turning each adventure into an unforgettable, surprise-filled experience. Are you in? Join us in the movement this year!


on the horizon 2024 travel trends forecast pinterest graphic

We are proud to be at the forefront of the ever-changing travel industry. We send travelers to 300+ destinations around the country, employ the element of surprise, are dedicated to sustainability, and offer perfectly tailored experiences suited to your pace. We are grateful to have the opportunity to surprise + delight our travelers every day, and can’t wait to help you explore somewhere new! 

Choose from our four Trip Types to find the perfect getaway this year, and check out our Destination Guides to elevate your upcoming adventures. 

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Wrap Up + Go - A Look Back on 2023